A PR firm’s CEO shares 5 ways you can build trust as a leader at work

Boss-Listening-to-Employee

Striving at the workplace is not an easy task. Suppose you’re a leader, that makes the job two or three times harder. Maybe you’ve just been recently promoted, or you’ve been in a leadership position for a few years now and giving some serious thought about the art of leadership.

Whatever the case might be, Amy Stanton, the founder and CEO of Stanton & Company, shares that leadership isn’t a destination. It’s a never-ending learning process in which soft skills come into play.

“It’s really not about being seen as the person in charge, or dressing a certain way, or reminding the people around you that you’re the final decision-maker,” Stanton says.

Want to build trust as a leader at work? Take it from Stanton on five small ways you can start communicating with your colleagues from now on.

#1: Mean what you say
giving feedback to a colleague

Image Credits: TLNT.com

No one would hate a compliment. But when “good job” becomes words you use anytime in every situation, then it loses its meaning.

While singing people’s praises is a good leadership trait, it’s not about doing it all day long. Communicate “negative” feedback appropriately if you want to be a helpful leader.

In other words, constructive feedback is the key to facilitate growth. Do it so your co-workers can grow through the experience. Also, as you find ways to provide feedback, take it as a chance to learn how to use this soft skill to build trust.

Need to find a balance when it comes to “negative” and positive reinforcement? Use the sandwich method to stack it in this way: positive – constructive – positive. Keep in mind to have honest talks that include actionable steps too.

“Remember: It’s one thing to critique. It’s another to give constructive feedback with a path to improvement,” Stanton states.

#2: Be true to yourself
asians at work in an office

Image Credits: HRM Asia

While you can look up to other leadership examples outside the workplace, be true to who you are. Don’t get us wrong because there is nothing wrong with observing different management styles in an attempt to incorporate new approaches or techniques.

But Stanton believes that you only become the best version of yourself as a leader when you are authentic to who you are. Trying to be someone or something you’re not will only show that you’re putting on an act.

Speak from the heart even if it means showing your fellow workers a vulnerable side of yourself. You’re not a superhero, and there’s no need to try to be one.

#3: Take accountability when things go wrong
man with a disapproving look at the office

Image Credits: BBC.com

Falling into a victim mindset when things take a wrong turn is a dangerous situation to allow yourself to be in. If you continually let yourself sink into the mentality that the hurdles you face happened because they were not within your control, it will only make matters worse in the long run.

We know taking responsibility even when it may not be your fault is not a simple step to take. But as a leader, you want to take accountability and also question the role you played in the issue. Could it be a lack of supervision? Or maybe you were too hung up on other projects to provide support to your team?

Be a leader people can trust and lead by example before you start pointing fingers at others.

#4: Rethink micromanagement
micromanagement

Image Credits: Business Insider

Ask any employee, and they will reveal how much they detest micromanaging superiors. Stanton also mentions how micromanaging people are rarely influential.

In your entire career, you would probably have come across a few micromanaging managers or maybe even struggling with one right now. There’s a thin fine line between aiming to be in control and obsessively controlling others.

If you want your subordinates to learn, allow them space to make mistakes. “Obviously, you want to put guardrails in place and make sure those mistakes happen in a controlled setting, but your goal is to get them to a place where they feel comfortable and confident operating on their own,” Stanton points out.

Don’t forget we’re talking about building trust here and it goes both ways. Give your colleagues the belief they need if you want a reciprocal work relationship.

And yes, you will require lots of patience to get to the endpoint (if there is even one). A tremendous amount of time and effort is necessary to guide your team members towards the right path. Not to mention that you have to be prep yourself to deal with their potential mistakes along the way.

But look far ahead instead of merely fixing your eyes on the short-term sacrifices.

#5: Reflect and seek feedback
asians having a discussion

Image Credits: iStock

Examine your relationship with your co-workers right now. Do you find them sharing direct feedback with you regularly, openly, and comfortably?

According to Stanton, the last thing you want is to revolve around only a vacuum of your thoughts. No matter how busy your schedule is, take time to hear other people’s perspectives because there’s more to gain than lose.

As a leader, you want to foster a nurturing environment where your employees or co-workers can honestly share how they feel knowing that they won’t be judged. Also, receive their suggestions and act on it rather than merely accepting it.

No one is born as a perfect leader. It takes ups and downs to get you where you want to be. Treat this leadership journey as a learning opportunity for you to mature as a person as well. Keep at it!

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What’s an elevator pitch and how you can create one for your job search

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Do you know what an elevator pitch is? Want to make a smart guess? As its name suggests, it has got to do with a pitch you can make if you were to meet a valuable contact in a lift ride.

According to the Cambridge dictionary, an elevator pitch is “a short but effective explanation that is intended to persuade someone to buy a product or accept an idea”. It could also be “a short description of a product or business idea, especially one given to a possible investor”.

With a rough idea of what an elevator pitch is, let’s zoom in on the steps on how to create one you can use in the context of a job search.

#1: Pen down one sentence
writing something on paper

Image Credits: unsplash.com

If you’re reading this while waiting in queue to get your daily takeout, you might want to type this down on your phone somewhere. For those who are sitting at your desk right now, reach out for a pen and paper. Then, write down just one sentence why you think you’re worthy of entering XYZ company.

This move will help you get started on revolving your elevator pitch on that one idea. In other words, it’s the crux of your talk. It should be confident, optimistic, showcases your strengths, and reveals how your previous experience can assist you to be a top achiever in the new position.

Here are some examples for your consideration:

  • I’m a sales executive with extensive retail experience of the kind this role requires.
  • As a CFO in three consulting firms, I bring substantial industry experience to this crucial role.
  • I have a strong track record in HR, and I believe my accomplishments will be an asset to your firm.
#2: Craft an opening
begin with an opening

Image Credits: unsplash.com

Once the heart of your elevator pitch is ready, it’s time to move on to craft an opening. Ideally, one that is warm and has the potential to build rapport with the contact you’re speaking to.

Should you be using this opening pitch at an interview session, then your opening to your recruiter could be something like: “I’ve studied this position at your company, and I am excited by what I see.”

If you’re meeting an acquaintance who’s working in the same company you’ve applied to, and you’re thinking of gaining a tip or two, maybe you can try saying: “It’s nice to meet you here. I’m getting ready for an interview at your company and wondering if there is any advice you can give on how I can land the job I’ve applied in the HR department.”

#3: Get into the specifics
asian-business-team-discussing-work

Image Credits: Freepik

By now, you should have your core message and an opening all written down. Great work! Now, moving on to the halfway mark. In this step, you will want to go into the specifics. By that, we mean the experience and successes you’ve had in your job positions.

To prove that you’re serious about contributing to the company because you’ve done similar tasks at your previous one, list it. Give a few concise reasons why you think you should get the contract.

Here are some for your reference:

  • My track record includes administering our benefits program.
  • It also involved designing and overseeing an employee satisfaction program.
  • Finally, I have led a team of 12, and we have surpassed all our targets.

Job seekers who have been through several jobs can still get into the details by chronologically listing down your achievements from one position to the next.

#4: Add a call to action
a lady making a phone call

Image Credits: Only Simchas

Marketers would know this very well. A call to action (CTA) is a marketing strategy that involves using words or phrases to induce immediate actions from the target audience. This is crucial for job seekers because you’re now attempting to market yourself to your potential employer.

It’s not an easy task, either. Let’s say you happen to meet a useful contact who’s working in the same firm you’re planning to apply to. In this case, your CTA might be for that particular individual to provide you with a reference email or call to be made on your behalf.

For interviewees, your CTA after a seemingly pleasant conversation should be something like: “I love what I’ve heard, I’m looking forward to next steps, and I trust that you will be in touch soon. When can I expect to hear from you?”

#5: Customise according to situations
businessmen-discussing-while-walking

Image Credits: Freepik

So you’ve successfully created your personalised elevator speech. Now, it’s time to string them together and check for coherency. Be mindful that you can customise the different sections based on the situations you’re in.

Also, lest you think you have to deliver the entire script word for word, do not misunderstand. In a conversational context, especially an impromptu meeting, time may not necessarily be on your side. But having a written elevator pitch can provide you with a narrative thread at the back of mind for you to retrieve when the opportunity presents itself.

Play it by ear when the time calls for it!

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Here are 6 simple ways you can use Instagram to help you land a job

A random Instagram profile

Are you aware that recruiters are now using Instagram as part of their search for potential candidates? If no, it’s not too late to jump on the trend.

It’s probably a no-brainer that LinkedIn is the most preferred social media platform for recruiters and job seekers alike. But based on a new 2020 Recruiter Nation report, LinkedIn is facing a downward trend in job searches.

Instead, Instagram had a 20% surge with recruiters now using the photo and video-sharing social networking service as part of their scout for the best candidate.

Kelly Lavin, senior vice president of talent at Jobvite, an HR software firm, says that an individual’s Instagram content can give recruiters a personal idea of who the person really is. That is what sets itself apart from LinkedIn.

Even if you’re not desperately searching for a job at the moment, it’s still crucial that you pay attention to what you’re sharing with the world now. For those who are currently job searching, here are six simple ways you can use Instagram to help you land a job.

#1: Take charge of your content
content on Instagram

Image Credits: Leevia Blog

Should you want a recruiter to check your Instagram profile and browse your content, you will have to make it public. In other words, Instagram is now your ‘open resume’ so take charge of what you’re planning to post.

Vicki Salemi, a career expert at job search website Monster.com, advises us to think about whether the content posted reflects you as a professional. She adds that the postings do not need to focus just on your professional pursuits but should paint you as a multidimensional candidate.

At this point, some of you might be thinking it would make better sense to set up a separate Instagram account. But Lavin reveals that it may feel less authentic. Since employers are looking to get a glimpse of you as a whole person, having a version just for the sake of a job search might backfire.

#2: Flaunt your skills

 Many of us use Instagram to showcase our lives and the new happenings that come with it. While you can still go ahead and post that picture at the beach or a new device you’ve just bought, Salemi noted that it’s essential to flaunt your skills, values, experience, and professional pursuits.

“For instance, if one year ago you completed running a 1,000-person conference and managed budgets and vendors, post a photo of you from last year saying something like, ‘Hard to believe this was one year ago! Lots of hard work but seeing the results of XYZ was (a) sweet success,’” she adds.

To ensure more reach and to demonstrate professionalism, use specific industry buzzwords and hashtags alongside your post.

#3: Use it to research more about a company
onechampionship Instagram page

Image Credits: instagram.com/onechampionship/

As much as recruiters or employers are using Instagram to their advantage, you can also do the same by using it to research more about a specific company you want information on.

Salemi points out that you can quickly get an idea of a company’s culture by browsing through their content on Instagram. Other than the inner workings of the company, you can also catch sight of upcoming job opportunities on their feed.

Pay close attention to their content and decide for yourself if it’s aligned with what you’re searching for in a company. Their images and messaging can give you key clues to their employee branding. Also, knowing what’s the latest ins and outs could be useful for any upcoming interviews.

#4: Engage to get noticed
engage on Instagram to get noticed

Image Credits: instagram.com/klooksg/

Corey Berkey, vice president of human resources at JazzHR, a human resources consulting firm, advises job seekers to follow the companies that interest you and engage with their posts. But remember to do it only when your Instagram profile is ready.

Just like how you connect with key personnel and recruiters on LinkedIn, do the same on Instagram. But Lavin warns us not to overdo it. You can choose to like an individual’s or company’s posts appropriately and add to a conversation with insightful remarks to gain some attention.

#5: Play the hashtag game
Instagram hashtag

Image Credits: Instagram

Hashtags like #nowhiring, #hiring, #jobs, and other more country- or industry-specific keywords can bring to light some opportunities you might not have known before.

Salemi states that as you start following the employers that interest you, pay extra attention to the hashtags they are using. When it’s relevant, share their content and hashtags. That’s one way to show that their content resonates with you.

#6: Allow the algorithm magic to work
Instagram algorithm

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Avid users of Instagram will know how the Instagram algorithm can work to your advantage. As you follow your ‘dream companies’, the algorithm will offer suggestions for you to follow similar ones.

When the right associations and professional organisations pop up, here’s your chance to follow them to keep sight of trends and new developments in the various industries. If you can’t seem to find them on Instagram, head to the company’s website to see if you can spot their Instagram icon on their homepage.

As you slowly build your Instagram profile as a visual resume of your strengths, skills, and interests, do ensure that you do not neglect the type of content on your other social media channels too.

Set aside some time to ponder over the art of personal branding as the year slowly comes to a close.

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Tips from a 35-year-old director on how to manage your colleagues at work after a promotion

Business meeting

Looking back, sometimes I wished I had received solid advice from the senior management team on how to manage people. This is especially so if you’re promoted at a relatively young age compared to your peers.

If that is you, here are useful tips from Emily Subrata, a 35-year-old Director of Sudamala Resorts. Sudamala Resorts is a Bali-based hotel management company that specializes in crafting art-inspired boutique properties.

Apart from these tips, Emily also recommends that you find yourself a mentor you can trust to quicken your progress as a leader. It’s probably a good time to work on that LinkedIn profile too.

#1: Have empathy
Listening to a colleague

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“We are humans first and foremost and acknowledging this is beneficial. We all have feelings, concerns and reasons. We have families and priorities. Understanding what’s behind your employees’ actions and motivations, and remembering that they’re not simply working machines, are the most efficient way to combining everyone’s energies to achieving both personal and company goals.”

#2: Recognize achievements
Recognizing achievements

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“We all know how the hard slog can be, so I live by the philosophy of taking all the wins, no matter how small, and celebrating them, no matter how simple. These acts could be what fuel the team to go that extra mile and stop the camel’s back from breaking. It’s so simple yet beneficial.”

#3: Actions speak louder than words
Actions speak louder than words

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“This is particularly vital when working with, or managing, people who may be more senior than yourself in terms of age or experience. For all that you say, nothing comes across louder than your own action. I realised very quickly that every single thing I do is observed and interpreted by the entire team. They could be incorrect in their interpretation, but to them, it is their truth. So as best as I can, I show my intentions through my own actions.”

#4: No two people are the same
No two people are the same

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“Every individual has their own strengths, weaknesses and goals. I believe a team member feels even more valued when they know we have worked hard to get to know them, which sometimes begins with calling them by their name and asking how they are, so that we can approach them in a way that suits them the best.”

#5: Remain reachable
Remain reachable

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“I strongly believe that we must always know our own team, their achievements, challenges, ideas and concerns. They need to feel that their leaders are not out of their reach. I appreciate the structure of the organisation but that shouldn’t be a barrier for open discussions.”

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Surefire Ways To Maximize Working From Home

With the Circuit Breaker period put in place, work from home became the new normal. And while your co-worker diligently sends out emails at 8 am or messages some ideas to brainstorm on Monday, I can assure you that he or she would rather do something else at home.

This work from setup is not for everyone. It is harder from some people, and you may be suffering from anxiety already. For starters, there seems to be more work to be done as the company wants to ensure that you maximize your time. Secondly, there are constant distractions such as your clingy household pet or sister’s loud Kdrama show. Thirdly, your mother may be asking you to help around the house. Lastly, you may feel gloomy due to the uncertainty of the current pandemic.

While our tasks our different, one thing remains the same. We need to get our job done! We need to clock in at a certain time, check emails, attend Zoom meetings, and message our clients. While you have read almost all the tips surrounding the at-home office setup, each person’s experience will be completely different.

The struggle is real. The question is, what do you do about it? Here are five tips that can help you during the CB work-from-home period.

#1: TIDY UP YOUR SPACE

If you have been working in an open-space layout, then you know how it feels to not have a desk of your own. Well, now is the time to personalize your space and to get your interior design hats on. Brighten up your workspace by putting family pictures or indoor plants. Having a dedicated and decorated area makes it more inviting for you to work.

#2: TAKE BITE-SIZED BREAKS

One round of Design Home or Mobile Legends app did not hurt anyone. You may also indulge in an episode of Money Heist or take a 30-minute long nap. All of these mini-breaks enable you to work productively at home. No one is going to stop you, anyway! Ensure that you are following the deadlines and scheduled meetings set by your boss. Do not forget to provide the output that he or she needs. Get that all-important water break to nourish you throughout the day too!

#3: KNOW WHEN TO STOP

This tip goes hand-in-hand with the previous one. There must be clear boundaries set in place for all of us working from home. Because all communications are done through the email or through the phone, we tend to forget that we are already working beyond our working hours. Setting boundaries is not just for your boss. It is for your own mental and physical health too. Go offline when you are done for the day. Do a non-work related activity to ease your mind too. Take an hour of hot bath or yin yoga. Enjoy anything that will keep your mind and hands off your tools for work!

#4: DRESS COMFORTABLY

Find a style that works for you. If you find that you are more productive by wearing pajamas then, do that. Others may feel the need to get dressed in uniform to set the tone for their work day. It is all in the matter of preference. There is no pressure to dress nicely as you will only sit in your home office. However, you must dress appropriately for video conferences or online meetings.

#5: COMMUNICATE EFFECTIVELY

Communication is essential to help you survive this setup. Talk to your co-workers about the task at hand. Ensure that no details are wrong or misunderstood. Talk to your boss about the support you need to get for a particular project. Communicating what you need and how you feel will bridge the gap between the online and offline processes. It can also be a way for you to reduce your stress.

Image Credits: unsplash.com

At the end of the day, it is really up to you to find a flow that would help you stay productive and efficient while enjoying your work-from-home setup.

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