11.11 Sale: Apple Flagship Store on Shopee offering up to $500 off iPhones, AirPods, Macbook & More on 11 Nov 24

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Score the Ultimate Apple Deals at Shopee’s 11.11 Sale!

Apple fans, the biggest sale event of the year is here! On 11 November 2024, head to the Apple Flagship Store on Shopee and unlock unbelievable savings. Score up to $500 off Apple products, from the latest iPhones to must-have MacBooks, AirPods, and more.

Grab limited-time deals at 12am and 8pm on 11 November:

Miss it? You can still score deals such as discounted iPhone 16s, Apple Watches and more.

iPhone 16 at S$1205 instead of $1299

Plus, for DBS cardholders, there’s an exclusive bonus: enjoy an extra $50 off when you select a DBS instalment plan at checkout. This is the perfect time to get your dream device without breaking the bank.

Don’t miss out—mark your calendars and get ready to shop the hottest Apple tech at incredible prices, only at Shopee’s 11.11 Sale!

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iPhone 16 and iPhone 16 Pro will be available for pre-order this Friday, 13 Sep 24

iPhone 16 and iPhone 16 Plus

Apple has introduced the iPhone 16 and iPhone 16 Plus, designed with Apple Intelligence, a personal system that understands user context to provide helpful, relevant insights while maintaining privacy. These new models feature Camera Control, making it easier to capture moments and access visual information about objects or locations more quickly. The advanced camera system includes a 48MP Fusion camera with a 2x Telephoto option, essentially giving users two cameras in one, and a new Ultra Wide camera for macro photography. Users can also enjoy next-generation Photographic Styles for personalized photos, and spatial photo and video capture to relive memories with incredible depth on Apple Vision Pro. Powered by the A18 chip, the iPhone 16 lineup offers improved performance, supports demanding AAA games, and delivers longer battery life.

iPhone 16 and iPhone 16 Plus will be available in five bold colours: black, white, pink, teal, and ultramarine. Pre-orders begin Friday, September 13, with availability beginning Friday, September 20.

Pre-order here

iPhone 16 Pro and iPhone 16 Pro Max

Apple has also unveiled the iPhone 16 Pro and iPhone 16 Pro Max, showcasing larger displays, enhanced camera features, and immersive gaming graphics, all driven by the new A18 Pro chip. A standout feature is Apple Intelligence, which brings powerful generative models to iPhone, offering a personal intelligence system that provides relevant, privacy-protected insights based on user context. The new Camera Control feature allows for seamless interaction with the advanced camera system, including a 48MP Fusion camera with a faster quad-pixel sensor, capable of 4K120 fps video recording in Dolby Vision, marking the highest resolution and frame rate on an iPhone. Both models feature a 48MP Ultra Wide camera for high-resolution shots, a 5x Telephoto camera, and studio-quality microphones for realistic audio recording. With a lightweight yet durable titanium design, these models also boast larger displays, the thinnest borders yet on an Apple product, and the best battery life ever on the iPhone 16 Pro Max.

iPhone 16 Pro and iPhone 16 Pro Max will be available in four stunning finishes: black titanium, natural titanium, white titanium, and desert titanium. Pre-orders begin Friday, September 13, with availability beginning Friday, September 20.

Pre-order here

COMPARISON & PRICING

 

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iPhone 15 and iPhone 15 Pro will be available for pre-order this Friday, 15 Sep 23

iPhone 15 and iPhone 15 Plus

Apple today announced iPhone 15 and iPhone 15 Plus, featuring an industry-first colour-infused back glass with a stunning, textured matte finish, and a new contoured edge on the aluminium enclosure. Both models feature the Dynamic Island, and an advanced camera system designed to help users take fantastic photos of everyday moments in their lives. A powerful 48MP Main camera enables super-high-resolution photos and a new 2x Telephoto option to give users a total of three optical zoom levels — like having a third camera. The iPhone 15 lineup also introduces the next generation of portraits, making it easier to capture portraits with great detail and low-light performance. Building on Apple’s innovative satellite infrastructure, Roadside Assistance via satellite can connect users to AAA if they have car trouble while off the grid. With A16 Bionic for powerful, proven performance; a USB‑C connector; Precision Finding for Find My friends; and industry-leading durability features, iPhone 15 and iPhone 15 Plus represent a huge leap forward.

iPhone 15 and iPhone 15 Plus will be available in five stunning new colours: pink, yellow, green, blue, and black. Pre-orders begin Friday, September 15, with availability beginning Friday, September 23.

iPhone 15 Pro and iPhone 15 Pro Max

Apple today debuted iPhone 15 Pro and iPhone 15 Pro Max, designed with aerospace-grade titanium that’s strong yet lightweight to deliver Apple’s lightest Pro models ever. The new design also features contoured edges and a customisable Action button, allowing users to personalise their iPhone experience. Powerful camera upgrades enable the equivalent of seven pro lenses with incredible image quality, including a more advanced 48MP Main camera system that now supports the new super-high-resolution 24MP default, the next generation of portraits with Focus and Depth Control, improvements to Night mode and Smart HDR, and an all-new 5x Telephoto camera exclusively on iPhone 15 Pro Max. A17 Pro unlocks next-level gaming experiences and pro performance. The new USB‑C connector is supercharged with USB 3 speeds — up to 20x faster than USB 2 — and together with new video formats, enables powerful pro workflows that were not possible before.

iPhone 15 Pro and iPhone 15 Pro Max will be available in four stunning new finishes, including black titanium, white titanium, blue titanium, and natural titanium. Pre-orders begin Friday, September 15, with availability beginning Friday, September 23.

COMPARISON & PRICING

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Apple iPhone 14 to be announced on 7 September 2022

American technology company Apple is set to reveal its highly-anticipated flagship smartphone on 7 September at 10am Pacific Time. The Apple ‘Far Out’ event, will take place at the Steve Jobs Theater on the Apple Park campus in Cupertino, California.

The event will be streamed live on Apple’s website and on the Apple TV app. In Singapore, viewers can tune in to the event page at Thursday, 8 September 1am SGT.

Apple is expected to launch a 6.1-inch ‌iPhone 14‌, a 6.7-inch iPhone Max, a 6.1-inch iPhone 14 Pro, and a 6.7-inch ‌iPhone 14 Pro‌ Max. Alongside the launch, Apple will also announce new versions of the Apple Watch.

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A Touching Farewell for iPod

Highlights

  • Apple is discontinuing the production of the iPod touch.
  • Apple first kicked off the portable music device in 2001.
  • The iPod touch will be available while supplies last.

The iPod’s introduction last 2001 took the market by storm. Since then, iPod has undergone several versions such as featuring a scroll wheel, increasing its capacity to 1,000 songs, and a 10-hour battery life. The version that has been selling until now is the iPod Touch, which was launched in 2007. 2007 is a special year for Apple as it was the same year iPhone was launched.

By 2011, Apple held a 70% global market share in MP3 players. About 400 million iPods have been sold to date. The power of music players was eclipsed by smartphones such as the rise of the iPhone.

Apple has announced that it is discontinuing the iPod, 21 years after the device became the face of portable music and kickstarted its company’s evolution. The announcement ends an era of digital music, which previously boasted up to “1,000 CD-quality songs into an ultra-portable, 6.5-ounce design that fits in your pocket.”

The iPod Touch is the only version still being sold and will be available until supplies last. Apple stopped selling the Nano and Shuffle in 2017. Experts predicted that the Touch would follow soon because of the prevalence of iPhones and other smartphones.

Interestingly, the later versions of iPod Touch resembled smartphones by including features such as taking photos, sending emails, and making video calls.

Image Credits: pixabay.com

Greg Joswiak, Apple’s senior vice-president of worldwide marketing said in a statement that the “spirit of iPod lives on”.

He added:

“Music has always been part of our core at Apple and bringing it to hundreds of millions of users in the way iPod did impact more than just the music industry – it also redefined how music is discovered, listened to and shared.”

Sources: 1 & 2

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